1800 121 5955 Case Study
HDFC RED
HDFC Red is a real estate listing app designed to help users find their dream home with ease. That too without having to go through the hassle of irrelevant search results and inaccurate listings. ScreenRoot, a leading app design company in India, built its UI UX to make house hunting as easy as ABC.
PROPERTY LISTING APP DESIGN TO
FIND THE BEST, EASILY.
HDFC Red is a real estate listing app designed to help users find their dream home with ease. That too without having to go through the hassle of irrelevant search results and inaccurate listings. ScreenRoot, a leading app design company in India, built its UI UX to make house hunting as easy as ABC.
RELEVANT RESULTS ONLY
Buying a house isn’t quite like buying a phone, a PC, or even a car. It requires weeks of comparison to arrive at a decision. We added a Shortlist feature just so users don’t lose their favourite listings once they’ve made their minds. In fact, we made the shortlist button prominent enough in the UI for it not to be overlooked.
How would one know which search result among many is spot on? For starters, all search results are arranged in the order of a relevance score. It’s derived by mapping user preferences against actual property characteristics, and it boldly shows up on all listings. The most important info in all search results is highlighted and put up front. The thoughtfully designed interface aids decision making.
House buyers have a particular order of preferences. Some may have to stick to a budget, others may want a popular locality more than anything. ScreenRoot’s UX Design funnelled this insight into an intuitive and customizable search wizard. Users can now choose the order of their priorities, then fill in every search criterion, one at a time. Making for clean and minimalist real estate mobile app design.
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