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A STOCK TRADING APP DESIGNED WITH A ROBO-ADVISOR FOR GUIDED INVESTING
IT'S SO SMART THAT
IT UNDERSTANDS USERS
Being a specialist at UI design for stock market apps, we made the web app's navigation and UI intuitive.. With dynamic questions on the homepage that change frequently to match the mood of the Indian investor. Each question then directs the user to relevant product or article. This is robo investing at its best.
IT'S SO SMART THAT
IT UNDERSTANDS USERS
Being a specialist at UI design for stock market apps, we made the web app's navigation and UI intuitive.. With dynamic questions on the homepage that change frequently to match the mood of the Indian investor. Each question then directs the user to relevant product or article. This is robo investing at its best.
SO HUMAN
THAT USERS
UNDERSTAND IT
The website content is easy-to-digest, standard capital-market-jargon-free, non-pushy, and largely in plain simple English just like your trusted advisor. Which is something that even the best design agencies won't dive into. From mutual funds, share trading, markets, research, to recommendations; everything.
IT'S SMART TOO,
GIVES DATA DRIVEN ADVICE
We introduced Smart Portfolios, a simple yet revolutionary platform which profiles the user and suggests investments based on persona and context. We've designed the UI so simple that users can invest in 5 minutes.
IT'S SMART TOO,
GIVES DATA DRIVEN ADVICE
We introduced Smart Portfolios, a simple yet revolutionary platform which profiles the user and suggests investments based on persona and context. We've designed the UI so simple that users can invest in 5 minutes.
It reassures you
when you’re in doubt
Through the entire design exercise, we realised that members of the Edelweiss team are experts at what they do. The persuasive UI triggers action and instills confidence through contextual social proof.
FROM COMPLICATED TO SIMPLE
Flexible typography stack makes number-crunching and reading articles a breeze on the UI. The layout and visual elements make the content so skimmable that users may not have to 'actually' read to understand complex concepts.
FROM COMPLICATED TO SIMPLE
Flexible typography stack makes number-crunching and reading articles a breeze on the UI. The layout and visual elements make the content so skimmable that users may not have to 'actually' read to understand complex concepts.
DESIGNED TO FIT
THE BILL, AND
SMARTPHONES TOO
Best time to keep tabs on the market? Anytime. So we tested the device-agnostic site on all possible screen sizes. Making for a glitch-free investing experience on the mobile device you fancy.
