ScreenRoot is an Interaction Design studio focussed on screen-based interfaces. Over the past decade - ScreenRoot has partnered with enterprises on business-critical projects. We specialize in dealing with complex projects that often encounter ambiguity. ScreenRoot recognizes that any pioneering effort towards simplifying legacy processes that are held dear to my internal stakeholders - requires both a logical argument and an emotive one. Delivering such projects on time, and at good quality has been a repeatedly proven strength of ScreenRoot.
ScreenRoot does not hire UI/UX designers. We recognize that most people have a greater bias towards left-brain or right-brain faculties. We hire problem solvers who can don the hat of a designer when required. This is because we understand that while theory and aesthetics are important - the product’s intent and our client’s stories are even more important.
By applying tested principles of cognitive-behavioural science to customer experience, we design engaging digital products used and loved by millions of people around the world while most of our team are based in the close proximity to the sunny beaches of Goa, India.
ScreenRoot is industry, function, and device agnostic. Our real sales team are our clients. We are blessed to have fantastic ones whom we consider friends and share long-term interdependent relationships with. Our greatest sense of pride, and achievement comes from the success of the projects we have delivered over the years.
Banking, Insurance, Education, Capital Markets, Hospitality, Real Estate, Travel - we have worked with a plethora of industries. From a surgery simulator kiosk to train eye-surgeons, to a mobile app for servicing a rural home loan - we have dealt with a high degree of diversity in our projects. That’s what keeps us sharp and on our toes. Everyday. We are ScreenRoot.